Our Google Shopping Management Services Include
How Google Shopping Advertising Works
Only those potential customers who decide that this is the product that they are looking for and are happy to pay the price you are advertsing the product for are likely to click on your product listing to visit your website. This makes these visitors some of the highest quality ones that an e-commerce website can receive. It is perhaps no surprise then that we often see conversion rates for Google Ads Shopping campaigns that are 2-3 times higher than even the most effective Search Network campaigns that are advertising the same products.
There are some additional requirements before a Google Shopping campaign can be created. Firstly, a Google Shopping campaign does require a Google Merchant Center account and a functioning product data feed to populate the Google Ads Shopping campaign with products.
Setting up a Merchant Center account, along with configuring a product feed and ensuring that all of the necessary individual product data that Google insists upon is being included, can be quite daunting for many e-commerce store owners. However, it is well worth the effort, particularly as having your products listed within Google’s Merchant Center not only makes them eligible for use in a Google Shopping campaign, but also now allows you to have the products included, for free, within Google’s Free Product Listings (previously referred to as “Surfaces across Google”). This sees the products gain additional, free exposure across a range of Google’s platforms.
Jump 2 IT Media are experienced in all aspects of Google Ads Shopping campaign management and we can even help with the creation of the necessary product feeds and advise on the best way for this to be generated by your website’s e-commerce platform.
We are Proud to be Google Ads Certified
Did you Know;
If you are seeking more online sales, Google Shopping is the place to be. Research shows that Shopping campaigns drive 76% of retail search ad spend, and generate 85% of all clicks on Google Ads or Google Shopping campaigns.
OUR GOOGLE SHOPPING SERVICES IN ACTION
What is Google Shopping?
Google Shopping, formerly known as Google Product Search, Google Goods Products, and Froogle, is a Google service developed by Craig Nevill-Manning that enables users to search for products on online shopping websites and easily compare prices from various retailers.
When it comes to sponsored advertising of any type, you want to know that your money is being used wisely and to its full potential. As a Google Shopping Agency, we believe in starting with data and analysing competitor and industry trends to ensure that the best possible plan is put in place to enable you to achieve a fantastic ROI.
Since establishing in 2007, the Jump 2 IT Media team has developed a proven track record in producing highly profitable results for a range of clients across a wide range of industries, both in the UK and further afield, including the United States, Australia, Singapore, France, and Spain.
OUR REGULAR REPORTS WILL KEEP YOU UPDATED
Jump 2 IT Media’s Google Shopping management service is tailored around your individual business plan. We identify the potential online growth of your business followed by carrying out extensive research and planning. The result is an effective, vibrant, and intricate online marketing strategy that is designed to ensure your success on the leading search engines.
We believe in providing full transparency across our Google Shopping management services, which is why you will be provided with comprehensive monthly reports that detail the performance of your campaigns, the enhancements that we have made to enhance their production, and our recommendations to drive further conversions going forward.
Where Do You Offer Your Services?
All of our SEO, website design, social media management, PPC management, Google Shopping management, and additional digital marketing services are offered to clients local to our offices – Derby, Burton, Swadlincote and Ashby – through to the whole of the UK. We even have a number of clients based in the United States, Australia, and Singapore.
How Long Does it Take Until Our Ads are Live?
Depending on whether you have a Google Shopping feed in place, we can usually get your ads up and running on the same day as receiving approval to carry out the work.
How Do I Pay for the Campaign?
We set up the campaign so that your credit/debit card is charged for the running of the ads themselves, which provides you with the confidence that 100% of your chosen budget is put towards gaining clicks. We then invoice you for the cost of carrying out the daily management of your campaign, which will have been agreed before proceeding with the work.
Do I Have to Sign a Contract?
Absolutely not. All of our Google Shopping management and digital marketing services are entirely contract free.